Our Story

Who We Are

Founded in 1994 by Jed Simms, we draw on 25 years of innovation to provide leading professional services to help our clients accelerate the execution of their strategy and sustain results.

We focus on execution capability; often a gap between strategy formation and product development.

Our value proposition is the acceleration of outcomes to:


Accelerate revenue growth; the largest contributor to value creation.


New business models or creation of new products or services.


Effectiveness and efficency of existing business and products/service delivery.

Many consider execution to be a greater challenge than generating ideas or preparing a strategy.
We believe that execution capability can be a competitive advantage for your business.

How We Got Here

Industry research and client needs led to three generations of innovation – governance for optimal portfolio management and sponsor/owner support, delivery for execution of transformation programs often including core platforms, and digital for automation of operations or customer services.

Our innovation has received accolades from academics and leading analysts.
Today, our services support:

Governance Teams

Board Advisory
Executive and sponsor/product owner advisory
Portfolio prioritisation and optimisation
Technology and vendor oversight

Delivery Teams

Program Management
Outcome Delivery
Operating Model Design
Business Process Simplification
Organisational Change
Product development timing and sequencing

Our Guiding Principles

All our work is fast, fact-based and differentiated by our Capability Principles

Outcomes > Outputs

Desired customer or business outcomes need to be clearly defined before the right outputs or products can be optimised.

Capability > Capacity

Execution capability development relies upon an organisational perspective, which is far more than just increasing capacity/resources.

Performance > Compliance

Enhanced business performance requires innovation and breaking away from conventional thinking. Standards, by definition, offer no competitive advantage.

Change > Products

Outcome driven programs that are governed to clear long-term plans but encourage and enable high-cadence product delivery.  Each quarter to enhance organisational adaptability and optimise the value from the portfolio.

Our Team Leaders

Our team leaders are distinguished by their repeated success through multiple organisations. Their teams are primarily composed of our clients’ staff and industry or technical specialists.


Kerri has 20 years’ experience in Program, Project and Change management with a proven track record of delivering strategic projects on time and within budget.

She has led and successfully executed strategic business projects in highly competitive and complex environments across Australia and internationally. With extensive experience, Kerri has successfully managed teams and is comfortable in working in an environment of many stakeholders with often competing priorities to deliver a roadmap that achieve these common goals and sustainable outcomes.

Kerri’s success lies in a strong mix of competencies that blend a commercial acumen with business development expertise, a strong understanding of operations management, project management and change management frameworks.

Her experience Kerri’s sector-based experience spans Australia, the UK and Europe and includes public sector, Health, Financial Services, Telecommunications and FMCG.

Kerri holds an MBA from Macquarie, Bachelor of Economics from University of Western Sydney, and Grad. Dip. Secondary Education (Economics).

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Our Partners

Blue Ridge Partners

Blue Ridge Partners helps clients drive profitable top-line growth, the most potent driver of long-term value creation.  We serve public and private companies directly and through relationships with more than 100 leading private equity firms.

Other Specialists

We work with a variety of specialists to complement and build our clients’ teams. We understand the importance of the right skills at the right time; to get it right the first time. These typically include industry or research parties, deep functional specialists, creative agencies, business software developers, and technology resource providers.